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Advertising

5 Ways to Humanize Your Marketing

Looking for a better way to engage your audience? Get personal. After thousands of conversations with hundreds of brands, I’ve noticed something strange: Small brands …

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Advertising

TV the ‘least risky’ form of advertising, finds new research

TV is the “least risky” form of advertising, providing the most consistent return on investment when compared to other media channels, according to new research. …

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Advertising

What South Dakota’s meth ads say about the sorry state of antidrug PSAs

Laugh all you want, but there doesn’t seem to be any consensus on what kind of ads actually work. The most-talked-about brand in America so …

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SEO

Goodbye Flash

“The end of an era”… that’s the title Microsoft used to announce it will stop supporting Flash in their web browsers. Flash is disabled by default …

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